Through their European industry association CECED, European manufacturers of household appliances have launched the "Π-project" initiative. The initiative introduces a standard structure for product information. This "Π-Certified" information will help retailers to take full advantage of electronic communication and data processing, as the Internet and ICT are fundamentally changing how products and services are offered, bought, and sold. Find out more on this website about the "Π-project" concept, structure, and the way in which manufacturers will supply you with "Π-Certified" product information. To discover more about CECED, please visit the CECED website.